Have Club Memberships Really Dropped by One Million?
Late last week, I received an e-mail from IHRSA that the club membership levels in the United States were 41.5 million. Earlier this year, IHRSA had estimated that that number would be 44.1 million, but upon final tally, the number was just slightly above the 41.3 million members the industry reportedly had in 2005 and lower than the 42.7 million members the industry reportedly had in 2006.
Although IHRSA says this change is not statistically significant, I find more than one million members to be significant. I’ve e-mailed IHRSA to find out whether the numbers reported for 2006 were just wrong or whether in fact the industry has lost more than one million members in a year. I’ll let you know what they say when I hear back. –Pam
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